Topic: Identity Fusion

"Fused" People Eager to Die and Kill for Their Group, Research Shows

Aug. 11, 2010

People with extremely strong ties to their countries or groups are not only willing, but eager, to sacrifice themselves to save their compatriots, according to new psychology research from The University of Texas at Austin.

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Would you give it up for the group?

July 28, 2010
William Swann conducts research on "identity fusion," which is thought to occur when group members view themselves

Imagine a runaway trolley hurtling down the tracks toward a handful of people. If it continues on its course, it will kill the group of innocent bystanders. You're given two options: throw a switch and kill only one person, or sacrifice your own life and leap in front of the trolley. What would you do? Psychology Professor William Swann examines the moral dilemma known as the "Trolley Problem."

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