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Negative ads and political outcomes

People may hate them, but negative political advertisements work, says Professor Paul Stekler in this video on his analysis of Republican primary ads.

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In this video, Paul Stekler offers his analysis of political campaign advertisements, focusing on the Republican primaries.

A professor in the Lyndon B. Johnson School of Public Affairs and department chair of Radio-Television-Film, Stekler is a nationally recognized documentary filmmaker whose critically acclaimed works focus on state and national campaign politics and elections.

Stekler is one of dozens of experts at the university who can speak to issues regarding the 2012 elections.

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