MEDIA ADVISORY: Student Entrepreneurs Will Pitch Ideas at “Shark Tank”-Style Longhorn Startup Demo Day

Student demonstrates a prototype at Longhorn Startup Demo Day
Longhorn Startup Demo Day, where student entrepreneurs pitch their business ideas to the community, is May 3. University of Texas at Austin

WHAT: Aspiring undergraduate student entrepreneurs will pitch their ideas before celebrity startup experts, local venture capitalists and community members as they compete for a $25,000 investment prize and the chance to continue their business after graduation. This year’s special guests will be Mark McClain, CEO of SailPoint; Tim Ferriss, author of “The 4-Hour Workweek”; and Bob Metcalfe, inventor of Ethernet and a professor of innovation and entrepreneurship at The University of Texas at Austin.

WHEN: 5-9 p.m. Thursday, May 3

WHERE: Lady Bird Johnson Auditorium, 2313 Red River St.

MEDIA: The event is free and open to the public. Limited surface parking will be available in Lot 40. Additional parking is available in the San Jacinto Garage, 401 San Jacinto Blvd. or the Manor Garage, 2017 Robert Dedman Drive. Campus parking map.

Tickets, including press tickets, are available at

BACKGROUND: Participating students are members of the Longhorn Startup Lab. Students from computer science, business, communications and other majors form teams and create a technology startup as part of the class. Longhorn Startup Demo Day is the culmination of the students’ spring semester lab. 


5 p.m. - Demo tables and reception

6 p.m. - Welcome by Joshua Baer, founder of Capital Factory and entrepreneur in residence at UT

6:10 p.m. - Keynote by Mark McClain, CEO of SailPoint

6:40 p.m. - Student pitches

7:40 p.m. - Break

8 p.m. - Bob Metcalfe will interview Tim Ferriss about startups.